Social Media

How to grow your business and your influence – and enjoy the process!. Periodically ideas grow in popularity, that somehow a person can "trick" their way to riches and fame, but then we usually come back to the conclusion that the best course of action is to provide real value. This is the basic premise behind content marketing in the recent years. Establish...

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Six simple social media tips to get you noticed   Marketing in the Social Media sphere is no different than good ole real world marketing. You must always: 1- Keep an eye out for all opportunities to spread your name 2- Make each post an expression of your brand message of quality and image (pages, posts, articles, videos, etc) 3- Track and measure to ensure you are using highest...

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Social Media Vs SEO: Which Is the Best Way to Bring Traffic?. A few years ago  there was quite a divide between the approaches of SEO and Social Media. However, they are very much inter-connected. The Google updates of the past year has helped fuse them into a single strategy. Now the social signals from that realm are required to lay the groundwork for...

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Social Media: Are You A Sinner or Saint? The use of Social Media for businesses covers a range from truly "Best Practices' to outright "Abuse". While a business shouldn't stick to the most pristine strategy out of fear of a faux paux, they should also act with some vision of the repercussions of their actions in the social universe. Social Media Angel The social media...

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