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Lawsuit

What to Do If You Are Sued--How to Prevent Lawsuits There are few things that can ruin your day as the getting a notice that you’ve been sued. Some put it up there stress wise like moving or getting let go from a job. Getting sued can make your blood pressure rise, make you dizzy and even a little nauseous. There were  15 million plus lawsuits filed in the US last year, that works out to about one in every twelve adults. Being sued alone doesn’t mean that it's an actual issue, especially when you consider all the frivolous lawsuits out there.  For instance: the 8-year-old New York Boy who was sued by His Aunt for a “Careless” Hug or the Animal Rights Group sued on behalf of a monkey for ownership of “Selfies”. And then the bank robber who got shot after...

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Claycomb Associates Get Fired Up About Appearing in Texas Architecture Magazine. "The work of architects is the work of making — although often at several steps removed from the physical act of building." Claycomb Associates are excited to appear in two issues of Texas Architecture Magazine to date. They can be seen in both the July/August 2015 issue, as well as an earlier issue in January/February 2007. Texas Architect is the official publication of the Texas Society of Architects, each edition features recently completed projects and other editorial content largely written by AIA members in Texas. That collective participation was the basis of Texas Architect’s recognition by the national AIA with a 2010 Institute Honor for Collaborative Achievement....

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A company in 2016 that doesn’t create video content is severely behind the times. That’s a fact that’s starting to solidify as the world of marketing moves forward, and those who don’t participate in publishing videos fall behind. According to a recent survey by Wyzowl, more than 60% of businesses use video as a marketing tool, and 42% of those who don’t use it now are planning to in the future. Video is becoming more and more popular, and is now many customers’ preferred method of learning about a product or service. So if your company hasn’t made the transition to creating videos just yet, it’s time to start- before the marketing world is even more dominated by visual content and your company is left behind. Many small businesses are hesitant to make the investment in video. There is an...

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The world of web design and digital marketing is always changing, and over the span of a year, interesting new trends and patterns can develop in how websites present themselves. This has been especially prevalent in 2016, as today’s designers, advertisers, and etc. are constantly stepping it up to really connect with a potential viewer. Here are just a few of the common themes and trends found in today’s web marketing and design. Visual Content One obvious but very important trend is the use of images and video, rather than text. The text is still there, of course, but is now expected to have accompanying visual content to draw your viewers in. It’s important to find places where something can be said better with a video or an image, and then create that content. Visitors to your website will be hooked...

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As a whole, web marketing is hard to pin down and describe. Success depends on a lot of different factors, all of which are always fluctuating and changing depending on uncontrollable variables. Despite this, there are a few tips that can make you better at both understanding and using web marketing in order to succeed. One of the most important parts of web marketing is gaining traffic. Having good, interesting content is key when you are trying to pull in readers. Uploading short, concise articles to sites where people can easily access them will lead traffic directly to your page. Don’t waste your viewers’ time with long, boring articles that make them want to stop reading. Create something that draws people in. Many people are fond of the idea that you should avoid oversaturated niches when deciding what to advertise for. By...

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In early 2012, Google launched its first Penguin update for the company’s search engine. This update was launched in order to prevent sites from spamming the search results and using link schemes to manipulate the site’s rankings in Google’s page rank system. Since the initial launch, several updates to the Penguin algorithm have been released. In early September of this year, Google launched the Penguin 4.0 algorithm update. Penguin 4.0 is the latest update to the algorithm and has slowly become better at finding this spam. This update is now an integral part of how Google chooses page rankings based on page content. What changes have been made in Penguin 4.0? Two important changes have been made to the algorithm with the Penguin 4.0 update, including real time refreshing and the devaluation of spam by penalizing pages rather than the entire site. In the...

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When it comes to online marketing, SEM, or “Search Engine Marketing”, is a basic concept that everyone needs to understand. If you are a beginner interested in paid search, learning about SEM is a good place to start. Although SEM was once used to refer to both SEO (search engine optimization) and paid search activities, the industry now generally uses SEM to refer to paid listings. Search marketing is the term used to refer to both SEM and SEO. PPC (pay-per-click or pay-per-call), CPC (cost-per-click), paid search advertising/ads, and CPM (cost-per-thousand impressions) are all terms that people commonly use to refer to SEM activities. Although each of these are not exactly the same, the similar purpose and result make them all fall under the same category. It is in your best interest to do further research so that you can properly...

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Video content, pre-roll ads, and related media are becoming enormously popular in the world of digital marketing. If you haven’t started creating visual content for your company, you need to start as soon as possible. There are countless positive effects this method of advertising can have. However- there are possible negative effects as well, if you’re not careful with how and where you promote your company. Maintaining and keeping a consistent brand is important and will gain you a loyal following. But there are places that your brand could be damaged, if you are not completely thorough. For one thing, don’t find yourself creating any content that contains anything offensive, controversial, too mature, and etc. This may be common sense to you- your ads should reflect the kind of demographic you want to attract. But in addition to being careful with...

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Internet marketing, while a very efficient way of gaining popularity and recognition, can be very easy to get wrong. Many people starting out in internet marketing make the same simple mistakes and end up failing because they aren’t able to get past them. But by fixing these mistakes, you can create a website that helps your business instead of hindering it. One of the first and most damaging mistakes that you can make when designing a website is not spending enough time perfecting the content. Because content is the main portion of a website, it needs to be interesting and relevant in a way that draws in potential customers. Flashy web design, persuasive calls to action, and appealing external links can only work to gain popularity if the content itself is worth reading. Your visitors don’t have the time to read...

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