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10 Insights Into the State of Social Media in 2012 | Jeffbullass Blog. In general trends are showing that people are moving to mobile devises like smart phones and tablets (no surprise) in places like the toilet (a little surprising) when you compare 2012 to 2011. Interest in Facebook has declined slightly while Twitter is expanding and Pinterest in exploding compared to last year. The best way to predict 2013 is to extrapolate the data from 2012 and this article is a good start. 10 Insights Into the State of Social Media in 2012 | Jeffbullass Blog....

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6 Steps To Writing Powerful Video Script ••••[TOP TIP IN THIS ARTICLE]•••• Never produce a video script that reads well on paper. NEVER unless you want to have something that sounds like a brochure read aloud. Dialogue is night and day different from written language. If the grammer and structure looks great on paper, throw it out! 5 MORE GREAT TIPS BELOW   1-     ALWAYS Have A Call To Action Nothing can get your visitor’s attention like video. Once you have that attention, use it to get movement and action.  When you heat up water and it becomes steam, you can use that steam to make a big noise through the train whistle or you can use it to move the train itself. It's up to you - get their attention and then bore them to death, or get their attention and ask for movement and action. In other...

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Blog Commenting 101 (do's and don't's) Join The Cool Crowd Slowly Commenting in blogs requires thought, time and effort. Remember that you are attempting to enter an ongoing conversation and like being at a party you wouldn't just  say "cool", or "well said" as your only input to the conversation. Actually, you could say that, but I guarantee that you will never get to be the speaker in the conversation, because you have proven you have nothing to offer. I spend as much time thinking through a blog comment as I do writing an abstract on a article or even a commentary. In fact, you have less time in a blog comment to grab attention and prove your worth. While it's true that you have less "air time" in a blog comment, you actually have more freedom around the topic. You can speak your mind a...

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3 SEO Reasons To NOT Use Youtube Youtube is not the only free option out there for posting videos in your website or online. Using several cross-platform compatible players that are also free, you can post the video right in your website and stream it from the web-server or your own CDN account. There are three distinct benefits in terms of Video SEO when you post video in your own site. 1-Like Each Individual Snowflake When you embed content in your site, then it is not shared across the internet. It can only be found in your site. You won't be competing with Youtube for traffic relating to your own video. 2-All Trafic Comes To You This one is simple. What would you rather have, lots of traffic to your youtube channel or lots of traffic to your website? 3-All Links Point To You All links to this video, either by you in...

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6 Great Ways To Utilize Facebook Timeline For Business Marketing | Jeffbullas's Blog. The Facebook timeline can be more than just a brief history of your company. The timeline can be utilized as a marketing tool. Through aggressive use of photos and apps, you can optimize the visitor experience in your facebook page. If you are lucky enough to have attracted a person to visit your Facebook page, then you should make the site as appealing as possible.      ...

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  Alan Watts Narrates (3 minutes)   Where Is Your Path Leading? Alan Watts Bringing the Wisdom of the East Alan Watts narrates a brief video clip posing the question, "What if money was no object, what would you do?" He states that if you are not spending your life doing what you want to do, what is the point? "That is just stupid!" You end up spending all of your days doing things you don't want to do so that you can continue...

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Content marketing for human action | Econsultancy. Before we talk about the Human Role in content marketing, let's step sidewise for a moment. My Doctorate and original research was in Neuroscience, and there is a tendency in any science to try and split up and divide a function or process in order to describe it. If you can "mechanize" it, then you can control and describe the steps. Well the Nobel Physicist who first described Black Holes with Stephen Hawking, Roger Penrose, took a little stroll through the Neuroscience world when he wrote his book, 'The Emporer's New Mind". When he did this, he ticked off a great number of my collegues in Neuroscience because his ultimate commentary was, we will never fully describe how the brain creates consciousness because it is a quantum process, beyond our powers of description. He predicted that artifical intelligence...

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What Exactly Is Content Curation, Anyway? Content curation is a buzzy term these days, and a quickly growing trend in the marketing world. However, a lot of companies still don't realize it's value or even what it entails. In short, a content curator gathers content from around the web that would be interesting or valuable to a specific niche, then they add their own commentary and additional original content here and there. This makes for a dynamic news source that caters to a specific audience, while allowing for the author to add value to the collection with their own interesting takes on various subjects and opinions.   Want to get into content curation yourself? Get started by clicking here - 5 Ways To Use Content Curation for Marketing and Tools to Do It | Forbes....

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Did international expansion kill Groupon? | Econsultancy. There has been plenty of speculation about the missteps Groupon could have prevented along the way to ensure their stability and continued success. Everything from a poor business model from the get-go, ethical problems with upper-management, poor accounting when going public, and most recently - the strategy to use it's revenue to expand internationally and grab foreign markets before foreign knockoffs do, have all been cited as various nails in Groupon's proverbial coffin.   Groupon itself has indicated that the less than stellar returns they've seen from expanding into foreign markets have been a large factor in explaining it's current financial woes.  However, others have said that Groupon's problems shouldn't be pinned on this entirely - and more specifically, perhaps they should have worried more about their business itinerary than beating the competition to the punch.   The Art Of...

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Don't Let a Slow Website Kill Your Bottom Line - Forbes. People are very sensitive to website loading time and Google is very sensitive to what people are sensitive to. This means that you should pay close attention to you website loading because everybody else importnat to your site is paying attention. Matt Cutts  says that Google will be placing more and more emphasis on site loading speed in terms of how it affects ranking. Is Speed That important Remember those old Flash websites a few years ago? They had the big animated graphic telling you to just hang on, because everything was loading. My typical response to that graphic was this thought. "Nothing is worth waiting that long for - I'm Bouncing Baby". Several widely cited studies show that very small increases in load time can result in big drops in page visits and other measurements...

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