Video Marketing

Video Marketing For 2nd Graders Sales tool or cure for illiteracy? One question about video marketing is whether or not it contributes to increased sales in a website. There is certainly a prevailing opinion out there that “people don’t read anymore”. The solution to this is usually to plan to get some video in your website. This implies that the function of...

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Before the internet, Marshall McLuhan coined the phrase “the medium is the message.” However, at that point, there was no medium like the internet. The internet allows for every possible medium of expression through a single portal called a “website.” We can’t call this advertising in a traditional sense because the goal of most mass-market advertising is to alert the...

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