eCommerce Fishing Website

Motiliti was contacted to integrate an ecommerce solution for a start-up fishing lure business. The solution involved incorporating an intuitive and eye-pleasing design, ecommerce functionality, and traffic generation via Facebook ads.


Web Design

Market Driven Design

Motiliti analyzed market metrics to determine the most efficient flow for buyers to promote maximum sales.

Ecommerce Functionality

Utilizing WordPress and WooCommerce, Motiliti implemented a fully functioning ecommerce solution. The solution included providing additional features such as printing of invoices and the ability to manage all inventory through the website. Additionally, Motiliti ensured the inventory solution was scalable and allowed for barcode printing and scanning to account for future growth into brick and mortar stores.

Traffic Generation

Motiliti included full analytics and visitor flow tracking. Facebook was utilized to generate initial traffic. Implementing Motiliti's custom digital marketing solution, the client saw an immediate return after the site went live and was open for business.