June 2014

There is a popular belief that configuring SEO is overly complicated; however, this could not be further from the truth. The key is to research the potential advantages, while also looking out for possible disadvantages SEO can do for your site. The tips listed below are designed to help you cover all the basic groundwork to maximize your website’s popularity. Enhance...

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Personalization has become so important in the business world that some have gone so far as to employ the expression “hyper-personalization” to describe the detail of customizability they wish to have with their content/service. This expression, however, over-analyzes this method of business; business is merely personal or impersonal. Attempts to make your business too personal will detract from actually connecting...

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Digital video has emerged as a potentially powerful tool for small businesses. A well-designed and produced online video raises brand awareness, increases website traffic, and translates into sales. In fact, the ubiquitous nature of online video allows you to reach a wide swath of potential customers. As you develop your social media campaigns, online video cannot be ignored. Tim Jensen, a...

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