July 2014

Good content is essential for any site, and with the ever-growing number of quality content from competitors, it’s important that you utilize SEO to entice searchers and increase your ranking. Understanding the basics of SEO will not only boost the performance of your site, but it will also help your site survive algorithm updates. The following tips are a fantastic...

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Big-name companies often make the mistake of aiming for a basic standard of satisfaction. This innocent ideology (as good-intended as it may be) is neither creative nor extraordinary as it results in large call centers that are run by outsourced agents. These agents recite a rehearsed dialogue to assure that this basic standard of satisfaction is met. Obviously, this can...

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There is little doubt that search engine optimization (SEO) continues to play a crucial role in any digital marketing strategy. However, as focus on SEO increases, some organizations realize that they are spending more time working with “keywords” than on creating content that engages their audience. Some marketing experts suggest that companies refocus on creating original information to generate demand and attract...

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Customer service continues to be highly valued in businesses across the world because it can make or break a business. Whether you’re trying to sell a house or life insurance, how the employee interacts with the customer may be more important than the actual product or service itself. Here are some important secrets for salespeople that will help you maximize...

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Utilizing a .net or .org domain extension is a great way to obtain search engine traffic. It works because of a process called navigational search. This process entails the knowledge of search engines to show results based on people’s queries for specific sites. Popular web browsers, like Google and Bing, use this type of mechanism, so you can easily get...

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