DrWebVideoBlog

SEOvsSEM

Search engine optimization (SEO) and search engine marketing (SEM) They almost sound the same, three letter and all, both begin with "s".  Many people go as far as using the terms interchangeably- but these two ideas actually have some key differences between them. SEO Exposed and Explained In fact, SEO is really a smaller, sub-concept under the umbrella the term of SEM. Search...

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preroll video

What are YouTube Pre-Roll Advertisements? Pre-roll ads, or in-stream advertising, are a method of advertising through Google AdWords. If you’ve ever watched a video on YouTube, you’ve probably seen the ads before. They pop up before your video and play for five seconds before you can skip them. Pre-roll ads can be interruptive and irritating for the viewers if used incorrectly....

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The world of web design and digital marketing is always changing, and over the span of a year, interesting new trends and patterns can develop in how websites present themselves. This has been especially prevalent in 2016, as today’s designers, advertisers, and etc. are constantly stepping it up to really connect with a potential viewer. Here are just a few...

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As a whole, web marketing is hard to pin down and describe. Success depends on a lot of different factors, all of which are always fluctuating and changing depending on uncontrollable variables. Despite this, there are a few tips that can make you better at both understanding and using web marketing in order to succeed. One of the most important parts...

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In early 2012, Google launched its first Penguin update for the company’s search engine. This update was launched in order to prevent sites from spamming the search results and using link schemes to manipulate the site’s rankings in Google’s page rank system. Since the initial launch, several updates to the Penguin algorithm have been released. In early September of this year,...

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Video content, pre-roll ads, and related media are becoming enormously popular in the world of digital marketing. If you haven’t started creating visual content for your company, you need to start as soon as possible. There are countless positive effects this method of advertising can have. However- there are possible negative effects as well, if you’re not careful with how...

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